Work Responsibilities
1. Responsible for overall platform activity planning and execution, and responsible for activity effects and data results;
2. Responsible for planning, execution, and optimization of platform in-site activities;
3. Clearly define the activity goals (acquisition / activation / conversion / recharge), and set core indicators;
4. Output activity plan documents and push activities to be launched according to the standard process;
5. Track activity data performance, analyze and review, and continuously optimize activity effects;
6. Collaborate with product, design, technical, and customer service teams to ensure a smooth event execution;
7. Analyze behavior differences between different countries and different user levels, and optimize activity strategies.
Job Requirements
1. More than 3 years of web3/gaming industry event operation experience, with a goal-oriented, data-aware and independent planning ability;
2. Familiar with common game event mechanisms;
3. Have clear goals and results orientation;
4. Have basic data analysis skills, and be able to evaluate activity effectiveness through data;
5. Able to independently complete the entire process of planning → launch → post-mortem;
6. Good communication and collaboration skills, able to promote cross-team cooperation;
7. English can be used as a working language.