Develop and execute comprehensive social media strategies across platforms including Facebook, Instagram, TikTok, LinkedIn, and X (Twitter) to increase brand awareness, engagement, and conversion.
Create, curate, and schedule compelling, platform-optimized content—including copy, images, videos, and stories—in alignment with brand voice and campaign goals.
Maintain consistent community management by monitoring comments, messages, and mentions; responding promptly and professionally to foster positive audience relationships.
Analyze performance metrics (e.g., reach, engagement rate, click-through rate, follower growth, ROI) using native analytics tools and third-party platforms to assess effectiveness and refine strategy.
Collaborate with cross-functional teams—including design, content, sales, and product—to align social initiatives with broader marketing objectives and product launches.
Requirements
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field; 2–4 years of hands-on experience in social media marketing or digital advertising.
Proven track record managing paid and organic social campaigns, including experience with Meta Ads Manager, TikTok Ads, and LinkedIn Campaign Manager.
Strong understanding of algorithmic trends, content best practices, and emerging platform features across major social networks.
Proficiency in analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite) and basic graphic/video editing tools (e.g., Canva, CapCut, Adobe Express).
Excellent written and verbal communication skills, creative mindset, and ability to multitask in a fast-paced, deadline-driven environment.
Benefits
Competitive salary and performance-based bonuses tied to measurable KPIs and campaign success.
Flexible work arrangements, including remote/hybrid options and adaptable scheduling to support work-life integration.
Professional development opportunities, including access to industry conferences, certification programs (e.g., Meta Blueprint), and internal mentorship.
Comprehensive health, dental, and vision insurance, plus retirement savings plans with employer matching.
A collaborative, inclusive culture with regular team recognition, wellness initiatives, and creative freedom to experiment and grow.
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Languages
Cantonese
English
Mandarin
Skills
Social Marketing
Marketing Promotions
Client-focused
杜尚著
Shang Brothers Industrial · 创办人
Active within 3 days
Job Location
卓傑建築有限公司-Sheung Shui, North
Jockey Club Road Sheung Shui NT, Sheung Shui
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