Video Content Creator

About the Role

We are seeking a hands-on, deliverables-focused individual who possesses video production skills in a real business environment. You will be responsible for end-to-end video content creation, producing publish-ready content. You will work directly with our marketing lead and AI operations team to execute video campaigns that drive engagement and brand awareness.

Core Deliverables

Video Production (70% of role)

• Produce 2–3 short-form videos per week (15–60 seconds) for platforms: Douyin, TikTok, Instagram Reels, YouTube Shorts, WeChat Video Channels

• Handle complete production workflow: concept development → filming (using company equipment or your own setup) → editing → post-production → publishing

• Create platform-native versions of each video (vertical formats, varying lengths, custom captions/thumbnails

• Shoot occasional interview-style content and product showcase footage

Content Operations (20% of role)

• Maintain content calendar and schedule posts across all channels

• Research trending formats, audio, and competitor content for inspiration

• Monitor basic performance metrics (views, likes, shares) and suggest optimization

Collaborative Projects (10% of role)

• Support AI-assisted content workflows (AI captioning, thumbnail generation, basic motion graphics)

• Assist with live streaming setup and event coverage as needed

Requirements

Technical Capability

• Demonstrated experience with video editing software (Adobe Premiere, Final Cut Pro, CapCut, or DaVinci Resolve)

• Comfortable filming with smartphones or DSLR/mirrorless cameras; understands basic lighting and audio principles

• Existing portfolio with at least 3 video samples you have independently produced (school projects, personal channels, or client work accepted)

Platform Fluency

• Daily user of Douyin/TikTok, Instagram, and YouTube Shorts with intuitive understanding of what content performs

• Familiarity with Chinese social media ecosystems (WeChat Channels, Xiaohongshu) preferred

• Basic understanding of video SEO: titles, hashtags, descriptions, cover images

Professional Attributes

• Bilingual: Fluent Cantonese/Mandarin for content targeting Chinese-speaking audiences; working English for internal communication

• Self-directed: Can manage deadlines independently without daily check-ins

• Aesthetic judgment: Can distinguish between polished, brand-appropriate content and amateur output

• Fast execution: Comfortable with rapid turnaround (24–48 hours per video)

Application Requirements

1. CV with available start date

2. Portfolio link or file attachments containing 3–5 video samples you have independently produced (specify your role if collaborative). No Portfolio = No Interview.

3. One paragraph describing: "A video format you think would work well for a financial investment brand on Douyin, and why"