Product strategy and planning
Based on market trends, user needs, technical development, and brand positioning, developProduct long-term strategy, annual planning and product roadmap.
Market and competitive product analysis
Continuously monitor industry trends, competitive product models, functional configurations, pricing strategies, and ecosystem services, output competitive product analysis and opportunity points, and establish product differentiation advantages.
User requirements and product definition
Combine user research, scenario analysis, and business objectives to defineProduct core value, functional scope, experience standard, and differentiation highlights, output PRD, product specifications, and requirement lists.
Cross-departmental collaboration and resource promotion
Business and revenue evaluation
Conduct product input-output analysis, pricing strategy, planning and design, and business model design to enhance product competitiveness and revenue contribution.
Product iteration and optimization
Have completeProduct strategy thinking, Roadmap planning, market analysis, product definitionAbility
Able to independently complete competitive product analysis, user insight, scenario decomposition, and demand conversion
Familiar with in-vehicle products: cockpit HMI, voice, maps, audio, vehicle networking services, ADAS / AD
Have logical analysis, business thinking, and data-driven decision-making abilities
Can write PRD, BRD, market analysis reports, product specifications