Influencer Marketing Specialist

<p><strong>Position</strong>: Influencer Marketing Specialist</p><p><br><strong>Responsibilities</strong>:</p><ul><li><p>Identify and engage brand-aligned influencers across TikTok, Instagram, YouTube, Xiaohongshu</p></li><li><p>Execute full collaboration workflow: outreach → negotiation → content briefing → posting oversight → KPI tracking</p></li><li><p>Analyze performance metrics (views, engagement, GMV conversion) and optimize subsequent campaigns</p></li><li><p>Develop SOPs including outreach templates, content briefs, and review checklists</p></li></ul><p></p><p><strong>Requirements</strong>:</p><ul><li><p>2+ years experience in influencer marketing for cross-border brands</p></li><li><p>Familiarity with Grin, Upfluence, Collabstr, etc.</p></li><li><p>Strong English email communication skills</p></li><li><p>Data-driven with proven ability to attribute and convert content into sales</p></li></ul>