Overseas brand market manager

百度(香港)有限公司
Negotiable, Salary negotiable
Bachelor
No experience limit
HK Residents Only
9.0 hrs/day, 5 days/wk, Office work

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Job DescriptionTranslate to English

Job Responsibilities

-Research the global AdTech competitive landscape, extract business differentiation advantages, and construct a brand narrative for the European and American markets

-Plan and execute overseas brand communication and industry influence construction, shaping the industry leading image in the international market

-Establish and maintain mainstream business, technology and vertical industry media relations in North America and Europe, enhance brand visibility and credibility

-Build and manage a brand content system, lead the planning and production of white papers, cases, and professional content

-Establish a brand effect evaluation framework, track the correlation between brand building and business growth through key indicators

Qualifications for employment

-Bachelor's degree or above, with at least 3 years of B2B marketing experience, AdTech/AI industry background is preferred

-Strong self-motivation, result-oriented, with excellent communication skills and copywriting ability

-Familiar with the North American and European market environment, media ecology and advertising industry rules

-English can be used as a working language


Languages
English
Mandarin
Skills
Market Survey
Programmatic
BD
International Business Development

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葛晓凤
百度(香港)有限公司 · HR

Job Location

香港-Mong Kok, Yau Tsim Mong

香港Room 1631, Level 16, The Lee Garden Two, 28 Yun Ping Road, Causeway Bay, Hong Kong,中国香港

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百度(香港)有限公司
百度(香港)有限公司
百度(香港)有限公司,隶属于百度集团,作为领先的中文互联网搜索服务提供商,自2000年成立以来,一直致力于通过技术创新,使得复杂的世界变得更加简单。百度不仅首先在2010年采用人工智能技术,促进互联网上内容的易发现性,同时还是全球少数能提供完整人工智能技术堆栈的公司之一。百度集团主要提供基于搜索、信息流及其他在线营销服务,涵蓋了从AI新领域的产品及服务到在线娱乐服务,特别是通过爱奇艺平台提供的用户原创、专业制作及合作方制作的内容。此外,百度通过其核心业务百度核心以及爱奇艺两个分部运营,不断扩充其业务范围和市场影响力。除了搜索服务,百度也致力于开发和推广一系列的产品和服务,如百度App、百度智能云、智能驾驶服务「萝卜快跑」以及小度智能设备等,进一步推动技术创新和应用普及。自2005年8月在纳斯达克上市,到2021年3月在香港联交所完成双重上市,百度(香港)有限公司展现了其强劲的发展势头和行业领导地位。 Baidu (Hong Kong) Limited, under the Baidu Group, as a leading provider of Chinese internet search services, has been dedicated since its establishment in 2000 to making the complex world simpler through technological innovation. Not only did Baidu pioneer the use of artificial intelligence technology in 2010 to enhance the discoverability of content on the internet, it is also one of the few global companies capable of providing a complete stack of AI technologies. The Baidu Group primarily offers search-based, information flow, and other online marketing services covering everything from products and services in new AI fields to online entertainment services, particularly user-generated, professionally produced, and partner-produced content via iQIYI platforms. In addition, Baidu operates through two segments: Core Baidu and iQIYI, continuously expanding its business scope and market influence. Apart from search services, Baidu is committed to developing and promoting a range of products and services including Baidu App, Baidu Intelligent Cloud, intelligent driving service 'RuoBo Quick Hop', and Xiaodu smart devices, further advancing technological innovation and application dissemination. From its listing on NASDAQ in August 2005 to its dual listing on the Hong Kong Stock Exchange in March 2021, Baidu (Hong Kong) Limited demonstrated its strong development momentum and industry leadership.
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