Marketing & Operation Specialist (Marketing & Operation Specialist)

Main responsibilities

1. User growth support: In line with business growth targets, develop and implement integrated marketing strategies for Europe, the United States and other target markets around the world. Use diverse channels, including but not limited to KOL/KOC collaboration, social media matrix, forum management, and event marketing. Develop and integrate local resources, participate in full-chain user operations (acquisition, activation, retention), and assist in achieving product market growth targets.

2. User insight and analysis: Use overseas study/living experience to conduct in-depth research and uncover the core needs of target market users, providing a basis for optimizing marketing strategies.

3. Market intelligence collection and reporting: Monitor industry trends, competitive product strategies, and policy and regulatory changes in the United States and other target markets. Regularly compile and submit market analysis reports to support data-driven decision making by the team.

Applying qualifications

1. Bachelor's degree or above, with overseas study/living experience. Excellent English listening, speaking, reading and writing skills, strong cross-cultural communication skills, and able to understand different audiences' content preferences.

2. Work actively and goal-oriented, with excellent interpersonal communication skills. Willing to work in Hong Kong and Guangzhou.

4. Priority will be given to those with resource cooperation experience (such as KOL/KOC cooperation, community management, etc.).

5. Familiar with AI content creation tools, and those who have actual project application results are preferred.

We provide: CMO direct guidance, global project participation opportunities, and a vibrant cross-border work environment.