Brand Manager Intern (Summer 2026)
Shape and elevate Ridger's brand voice in global markets
Position Overview
As a Brand Manager Intern at Ridger, you'll play a pivotal role in crafting and executing our brand strategy across Hong Kong and Shenzhen markets. This is your chance to gain hands-on experience in brand positioning, campaign development, and cross-cultural marketing while working with our dynamic growth team.
Internship Details
Duration: 8-12 weeks (June-August 2024)
Location: Hybrid (Hong Kong + Shenzhen with remote flexibility)
Compensation: Competitive stipend + creative project budget
Key Responsibilities
1. Brand Strategy Development
Conduct market research to identify brand perception and competitive positioning
Assist in developing brand guidelines and voice frameworks for cross-border audiences
Analyze customer insights to inform brand messaging strategies
2. Campaign Execution
Support end-to-end campaign production from concept to performance tracking
Create engaging content for digital/social platforms (English & Mandarin)
Coordinate with creative teams and external vendors for asset development
3. Digital Presence Enhancement
Optimize website and social media content for brand consistency
Monitor digital metrics and prepare performance reports
Propose one brand innovation project during your tenure
Ideal Candidate Profile
Education & Background
Current undergraduate/master's student in Marketing, Communications, Business or related field
Portfolio demonstrating creative projects (coursework/personal/previous internships accepted)
Core Competencies
Strong storytelling and visual communication skills
Native-level English with professional Mandarin proficiency
Familiarity with Canva/Adobe Creative Suite, social platforms (LinkedIn/WeChat/Instagram)
Key Attributes
Passion for tech branding with a finger on cultural trends
Data-curious mindset balanced with creative thinking
Self-starter who thrives in ambiguous, fast-paced environments
Why This Internship?
Own visible projects that impact real business outcomes
Work across HK/Shenzhen markets with global brand exposure
Receive mentorship from senior marketing leaders
Potential to convert to full-time role for top performers