Senior Account Manager (Digital Marketing Agency)

A dynamic digital marketing agency is seeking an experienced Senior Account Manager to lead its social media account servicing team and drive client growth through innovative strategies.

Key Responsibilities

• Guide, develop and motivate a talented team of social media account managers to deliver exceptional results and foster ongoing excellence

• Cultivate and nurture long-term partnerships with major corporate clients, gaining deep insight into their goals and delivering customized solutions

• Direct the creation and implementation of creative social media and influencer campaigns that achieve outstanding client outcomes and open new business avenues

• Partner with the new business team to develop winning proposals and pitches tailored to client priorities

• Maintain superior service standards across key platforms (e.g., Meta, Instagram, Xiaohongshu) to ensure consistently high client satisfaction

• Act as the agency’s representative in client presentations, negotiations and industry networking events

Requirements

• Bachelor’s degree in Digital Marketing, Advertising, Business or related discipline (Master’s degree advantageous)

• At least 6–8 years in social media / digital marketing / account management, including 3+ years in a leadership position

• Up-to-date knowledge of digital trends and platforms, with the ability to turn insights into actionable strategies

• Outstanding leadership, presentation, pitching and communication abilities, combined with strategic thinking and analytical skills

• Proven ability to inspire and manage teams effectively

• Fluent in spoken and written English, Cantonese and Mandarin

Senior Account Manager (Digital Marketing Agency)

• Lead and manage a social media customer management team, guide, nurture and motivate team members to achieve outstanding results, and continuously improve service quality and execution efficiency

• Responsible for building and maintaining long-term cooperative relationships with large enterprise customers, deeply understanding customer business objectives and brand needs, and providing tailor-made digital marketing solutions

• Collaborate with the new business expansion team to write a competitive proposal and presentation content, design a high-conversion-rate business proposal based on the customer's core needs

• Represent the company in customer meetings, proposal presentations, business negotiations and industry exchange activities, strengthening the agency's professional image and market influence

• Bachelor's degree in digital marketing, advertising, business or related fields, with a master's degree being even better

• Have 6 to 8 years of social media, digital marketing or customer management related work experience, with at least 3 years as a team leader

• Familiar with current digital trends and mainstream social platforms' operating mechanisms, able to transform market insights into executable strategy actions

• Have successfully led teams to complete complex customer projects, able to effectively motivate teams and manage parallel work processes

• Fluent writing and speaking skills in English, Cantonese, and Mandarin, allowing for efficient communication in a multilingual environment