Library Services & Information Management

<p>Duties include:</p><p>1. Hong Kong study content creation: Responsible for writing original content related to Hong Kong study, including but not limited to school analysis, application strategies, visa policy interpretation, study cost planning, living guide, etc., ensuring that the content is professional, accurate, practical and attractive.</p><p> 2. Content planning and selection combined with Hong Kong's overseas study market trends and user needs (such as popular majors, employment prospects, and scholarship information that students and parents are concerned about) , develop a content selection plan, and regularly produce high-quality content that meets the target audience's needs, thereby increasing the spread and conversion rate of the content. </p><p> 3. Content optimization and operation: Track and analyze the data of the published content, optimize and adjust the content according to the feedback of reading volume, collection volume, and forwarding volume; cooperate with the operation rhythm of new media platforms (WeChat public number, Xiaohongshu, Zhihu, Douyin, etc.) to complete the layout, publication and interactive maintenance of the content. </p><p> 4. Industry information collection and integration: Continuously monitor changes in Hong Kong universities’ admission policies, major adjustments, and overseas study-related policy dynamics, etc. Industry information, timely collection and integration as content raw materials, and ensure the timeliness and authority of the content. </p><p></p><p>Job Requirements</p><p>Educational background: Bachelor's degree or above, Chinese, journalism, advertising, education, etc. related professional background is preferred; those who have Hong Kong study experience or those who have in-depth research on the Hong Kong education system are preferred.</p><p> Industry experience: Must have 1 to 3 years of experience in Hong Kong's study abroad industry, familiar with the entire application process for studying in Hong Kong, understanding the characteristics of various schools and majors, and able to independently complete in-depth content creation. </p><p></p>