Duties:

1. Responsible for daily website SEO optimization, traffic growth, and traffic operation work;

2. Responsible for brand and industry keywords on search engines such as Baidu;

3. According to search engine rules and algorithms, regularly formulate optimization plans and push for execution and implementation;

4. Continuously explore new methods, explore and expand new traffic growth space, and improve the rankings of major search engines;

5. Regularly output data reports, analyze and monitor daily traffic and advertising data changes;

Requirements:

2. More than 2 years of SEO optimization / traffic growth / traffic operation related work experience;

3. At least 1 from 0-1 SEO optimization project experience, at least 1 deeply involved and successful mature website optimization project;

4. Proficient in content updates, internal links, and common SEO optimization strategies for aggregation pages, with website planning and analysis abilities;

5. Have good communication and expression skills, quick thinking, and being good at accepting new things, familiar with using AI tools to improve work efficiency;

6. Proficient in using common website data analysis tools, familiar with keyword research and search behavior analysis methods and tools;

7. Familiar with the differences and scales of white hat and black hat methods;